Free Course: WhatsApp Marketing - Building Business

WhatsApp is a free messaging app used by billions. WhatsApp is a fun, free, easy-to-use mobile messaging app also available on web with an end-to-end encrypted connection, these means the parties chatting are the only ones seeing chats.

WhatsApp is an instant messaging application which enables text messaging between users. It is similar to computer messaging programs (chat) that commonly exist in the web, with the difference that this one works in mobile phones.

It is multiplatform because it is available in different mobile operating systems such as IOS, Android, Windows Phone, and Nokia.

WhatsApp was founded by two young entrepreneurs Jan Kuom and Brian Acton who were former employee of Yahoo. They both decided to create an app which informs users at what they are doing at a precise moment fast.

The idea of the name WhatsApp came about with the phrase “What’s up”. Facebook acquired WhatsApp for $19 billion in 2014.

Smart Business are taking advantage of social media to boost their business, increasing awareness, sales as well as collecting customer feedback in other to make better business decision.

WhatsApp is one of the social media platforms available which is mostly used on mobile with over 2 billion users from 180 countries around world. About 1 billion people use WhatsApp daily.

Whatsapp does not earn a penny for you using their platform because it is user oriented not business but data are collected and used to enhance businesses.

Marketing is defined by the American Marketing Association as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large”. The main objective of marketing is to convince prospective customers and retain old customers. Please note that Marketing is different from Advertising.

This eBook is packed with full WhatsApp Marketing Strategy building your business from 0 to 100.

You’ll learn how to use WhatsApp to perform marketing, get more people to view your product, provide customer support, sharpen your relationships with customers and make money from home.